Proctor & Gamble
Just in time for the season of giving, the team behind P&G curated a selection of favorite Old Spice products in an eye-catching, travel-ready, high-quality tote. It’s always a challenge to buy for the guy who has everything, and this ensemble is a great gift for today’s man on the go. Not only will he appreciate the variety of body care essentials included, but the durable travel bag is a welcome and practical bonus for his next rugged adventure.
This gift keeps on giving, and it even includes a free four-week subscription to Sports Illustrated. Women will appreciate the added value, and the guys in their life will love the versatility.
This project represents one of our values here at Surge which is generosity. This value comes to light in a lot of our projects — this one specifically by creating a brand experience that allows friends and families to interact with our client in a way that means so much more than just a simple body wash.